

Creative From the Inside Out
"Outliers are those who have been given opportunities,
and who have had the strength and presence of mind to seize them."
- Malcolm Gladwell

The Big Picture Guy
Google him. It's easier than listing credit. But, all credits add to is "experience", and that's what Gary and Outlier bring. Experience is the result of living, not just achievements.
Gary has logged 38 years as an actor, director, writer, producer, restaurateur, advertising executive, politician, and columnist, and those experiences conspire to work on your creative needs. But even those credits pale compared to being a father, brother, son, husband, and community volunteer.
"Good creative," said Kroeger, when asked to come up with a quote for this bio, "is creative that works."
Tel: 319-830-4034 | Email: garykroeger@msn.com




The Big Picture Guy
Google him. It's easier than listing credits. Credits only amount to "experience", and that's what
Gary Kroeger and Outlier bring. Experience is the result of living, not just achievements.
Gary has logged 38 years as an actor, director, writer, producer, restaurateur, advertising executive, politician, and columnist, and those experiences conspire to work on your creative needs. But even those credits pale compared to being a father, brother, son, husband, and community volunteer.
Gary is also the Director, Special Creative Projects and Initiatives, for Mudd Advertising, one of the nation's largest automotive marketing agencies.
"Good creative" said Kroeger when told that he needs to fill this space with a quote, "is creative that works."

Customer Service Professional
Bob Justis has been sharing his passion for excellent customer service for over 30 years. He's a graduate of three Disney University courses. In his position as Director of Corporate Relations and Development at a local hospital, he led the training of the hospital's employees. He has also served as President of the local Chamber of Commerce.
Throughout his career he has been in the forefront of fundraising, marketing, public relations, advertising and leadership. He also provides public speaking training, and has extensive experience in voice over and on-camera performance.
Email Bob

Copywriter & Conceptualist
Nancy Justis has over 40 years of journalistic experience in newspaper / magazine writing, editing and public relations. She was Assistant Athletics Director for Media Relations at the University of Northern Iowa, providing media training for coaches and student-athletes. She served as Assistant Venue Press Chief at the 1984 Summer Olympics and at the 1987 Pan American Games. She was the co-publisher and senior editor of Cedar Valley Athlete magazine.
She currently is a freelance writer and founder of Iowa Youth Sports Initiative, a non-profit focusing on "Better Athletes, Better People". She is a member of the Cedar Valley Character Counts Committee and serves on the board of the Cedar Valley Sports Commission.
Email Nancy

UX Design Director
Shannon Alexander is an award-winning Design and User Experience professional of 20+ years experience, designing websites, applications and ensuring customer satisfaction for clients such as Purina, DirecTV, Dell, Hyatt, Domino's and more. You can learn more about her and her work at www.proximaia.com
Email Shannon

"We have spent a lot of time looking for the right fit to work with us on copywriting. Enter Outlier. We presented the concept, gave a deadline, and the idea was executed with some of the best writing we have seen. The client approved the script right away and we were on to production well within our scheduled date. It's nice knowing we have a partnership with a company like Outlier that will eliminate the copywriting bottleneck that we have been experiencing in the past. I'm excited to see how our creative evolves now that we have a partner like Outlier to work with."
Zach Everman, The Pixel Lab

"Improv to Improve provided outstanding training for our team. Gary really highlighted some useful and simple techniques that we could easily incorporate into our daily routines which has made a big difference in the way we communicate and work together. Our team really enjoyed the training and felt they left with some new and creative strategies to use in the workplace. We will definitely look to Gary for future training. I would highly recommend Improv to Improve for your next training session, without hesitation.
Thanks Gary!"
Jeane Rabune, Operations Manager, The EyeCare Associates

"I worked with Gary on a speech for over 200 people in the Cedar Valley. Going into the coaching, I was thinking I would just get tips on how to stand, or which words to emphasize, but Gary provided so much more! Gary not only helped me with my delivery, but he helped me craft my message by listening to what my intent should be and he then provided examples and ideas on how to do it well. By working with Gary, I was able to see a master of delivery at work, which inspired me to do my best and come up with a compelling and memorable speech. Thank you, Gary, for your time and commitment to me and my speech!"
Nate Vandegrift, Manufacturing Engineering Supervisor, John Deere
At Your Service
Tell us a little about your needs so we can begin the creation process:
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